Share 'What are you doing in SL?'

So I'm curious: what is everyone doing in Second Life? Are you there by yourself or as part of a library team from your place of work? Are you volunteering in Cybrary City? Are you connecting with real-life patrons? Or are you just there because it's fun? I'll start off: I've always been interested in call kinds of social media, from back in the days when we used to call it computer-mediated c…